Imagery is a vital component in our communication, and it should not be cast a side in favour of long blocks of text. Our audience need the help of visuals to break down what you’re trying to convey or to navigate properly. With the proper use of imagery you can grab attention, simplify complex messages and create a connection with your audience in seconds. 

Studies show that people remember: 


of what they hear


of what they read


of what they see and do