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Visma.com >
Brand Book >
visual identity-logo-label
Introduction
Welcome
What's new
How to use this site
Brand
Brand Architecture
Introduction
Visma Masterbrand
Brand Strategy
Introduction
Brand Narrative
Brand Code
Mind Space
Nordic Cool
Introduction
For communications
For applications
Visual identity
Logo
Introduction
Colours
Usage
Endorser
Partner
Sponsorship
Colours
Introduction
Palette
Usage
Design Element
Introduction
Design driver
How to use it
Examples
Fonts
Introduction
Primary: PF Beau Sans Pro
Google font: Source Sans Pro
Other: Arial / Universe
Imagery
Introduction
Photo
Video
Pictograms
Illustrations
Application Icons
Text
Introduction
Voice and Tone
Naming strategies
Amounts & currencies
Audio identity
Introduction
Music
Voiceover
Sound editing
Channels
Public website
Introduction
Frontpage
Product page
Section page
Video banner
Material
Introduction
Paper
Letters/Envelopes
Business cards
Banner up
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Product sheet
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Signage
ID card
T-shirt
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Banner ads
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Social Media
Introduction
Presentations
Google Slides
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Vignettes
Production notes
Examples
Introduction
Help
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Dealing with agencies
Introduction
Brand
Visual identity
Audio identity
Channels
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