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Visma.com >
Brand Book >
visual identity-logo-label
Introduction
Welcome
What's new
How to use this site
Brand
Brand Architecture
Introduction
Visma Masterbrand
Brand Strategy
Introduction
Brand Narrative
Brand Code
Mind Space
Nordic Cool
Introduction
For communications
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Visual identity
Logo
Introduction
Colours
Usage
Endorser
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Colours
Introduction
Palette
Usage
Design Element
Introduction
Design driver
How to use it
Examples
Fonts
Introduction
Primary: PF Beau Sans Pro
Google font: Source Sans Pro
Other: Arial / Universe
Imagery
Introduction
Photo
Video
Pictograms
Illustrations
Application Icons
Text
Introduction
Voice and Tone
Naming strategies
Amounts & currencies
Audio identity
Introduction
Music
Voiceover
Sound editing
Channels
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Introduction
Frontpage
Product page
Section page
Video banner
Material
Introduction
Paper
Letters/Envelopes
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Introduction
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Production notes
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Introduction
Help
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Dealing with agencies
Introduction
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Visual identity
Audio identity
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