As well as being good for our reputation, sponsorship also reflects our social commitment. The projects and initiatives that we financially support are aligned with our core brand values, address our target groups and fully comply with our corporate responsibility. The sponsoring shall not conflict with economic stability and transparency. Visma does not engage with initiatives relating to politics (directly or through trade associations), religion, offensive topics or high-risk sports.

Major sponsor agreements are arranged by Visma AS, but each Managing Director has the authority, within their Power Schedule, to initiate smaller sponsor projects. All marketing materials related to the sponsoring projects must be approved by Corporate Marketing.

The following contributions are not acceptable:

  • Contributions to political parties, religious organisations or organisations that front offensive topics

  • Contributions to high-risk sports

  • Sponsoring of “Russebusser”

Individual employees are free to make personal contributions as they see fit, but the Visma brand should not be associated with these contributions.