Discover new and emerging trends at the world’s largest retail convention

Travel with us to NRF Retail's Big Show 12-17 January 2018.
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Join Visma Retail, Svensk Handel and Virke at the NRF Retail’s Big Show in New York City

We are happy to invite executives and decision-makers from the retail community to travel to the world’s largest retail convention in New York City. We offer a full program with unique industry sessions, exclusive booth tours, and the latest insights into future industry solutions.

Our program also allows you to get some spare time in between the tour events which gives you a great opportunity to explore the vibrant and exciting city on your own. 

Visma Retail along with the Swedish and Norwegian trade associations, Svensk Handel and Virke, are joint organizers of the study tour. When traveling with us, you can comfortably lean back and focus on exploring everything the show has to offer without having to worry about FOMO (fear of missing out) we'll make sure you'll be able to gain lots of knowledge, inspiration and great networking with experts on the forefront of the industry. We will take care of everything from  accommodation to arranging full-day programs, exciting store tours, and rewarding evening activities. 

You will also receive all the highlights exclusively summarized by us after the study tour. 

What is NRF Retail's Big Show in New York?

NRF Retail’s Big Show in New York City brings the world leading retailers and suppliers together to experience the latest trends, technologies, and solutions. The show attracts the biggest players in retail, technology, and business who are shattering the status quo and driving innovation.

This industry gathering opens up for endless opportunities to network, share ideas, participate in inspiring seminars and get a glimpse of the latest technologies and solutions for retailers. Themes during the convention include innovation, technology, future insights and the key issues of the retail industry. Previous speakers during the Big Show include names such as Bill Clinton, Sir Richard Branson, Mindy Grossman and Jeff Bezos.

Do not miss this opportunity to meet our experts and learn more about our solutions at HP's booth # 2545.

NRF Retail's Big Show 2017 Recap



Sign up for our exclusive summary of the NRF Retail’s Big Show 2018

The Top Retail Trends of 2018. To be released in February.

YES, I agree to the processing of my personal data as outlined here, and I want Visma to email me relevant information based on my topics of interest.


Friday, January 12
Stay Awake Dinner 
Dress code: Smart casual

Saturday, January 13
Exclusive seminar with insights and roundtable discussions on the digitization of retail.
Stor tour at Westfield World Trade Center 
Store tour at Bloomingdale's

Evening: Official Dinner hosted by Visma Retail, Svensk Handel and Virke
Dress code: Business Formal

Sunday, January 14
NRF Retail's Big Show 2018 (program)

Spare time in the evening


Monday, January 15
NRF Retail's Big Show 2018 (program)

Evening activity with dinner
Dresscode: Smart casual

Tuesday, January 16
NRF Retail's Big Show 2018 (program)

Evening activity and dinner
Dress code: Casual

Wednesday, January 17
Morning event before departure: Key takeaways and sum-ups. What have we learned and what actions should we take back home?

Practical information
Please note that an approved travel authorization (ESTA) is required to fly to the U.S. as well as a valid passport.

Dress codes 101 - Guide for dress codes

Subject to changes in the agenda

Exclusive store tours

We have reserved two exclusive store tours for our group at the famous Westfield World Trade Center and Bloomingdale's in their flagship department stores in New York. We will have guided tours of the department stores and get an insight into how they both work with digitization and shopping experience.

Price and itinerary

The tour is tailored for executives and decision-makers in the retail industry.

All this is included:

  • Five-star hotel accommodation in central Manhattan
  • Transfer
  • Breakfast and dinner daily
  • Official welcome dinner hosted by Visma Retail, Svensk Handel and Virke 
  • Entrance and full access (full conference pass) to NRF Retail’s Big Show
    – Exclusively hosted booth tours
    – The fair is open between the 14-16 of January 
  • Exclusive store tours
  • Executive Summary of Retail Trends 2018
  • Workshops with summarized highlights of NRF Retail’s Big Show for your  internal organization

For questions please contact Tina Banh-Skybrand, Head of Marketing and Communications:

"NRF BIG Show in New York provides great opportunities for good contacts with leading representatives of trading companies and the opportunity to gain insight in the increasingly globalized trade. This applies not least to how commerce in stores are affected by the rapidly growing e-commerce. International experience is often valuable in our efforts to give our members the best member service."

Thomas Eulau Responsible for Strategic network
Chairman, Forum for International Retail
Association Executive, 2011-2015


"NRF Retail's Big Show is an excellent opportunity for those who want to be inspired ahead of the new retail year. You get an update on the latest consumer trends, technological developments and future business models. Simply a must for those who want to reside in the leading edge of commerce development."

Jonas Arnberg, Chief Economist, Svensk Handel


"I believe that more people within swedish retail should visit NRF, to see what is happening in an increasingly changing retail world. I gained a lot of valuable insights both from the exhibitors at the convention and the interesting seminars! Well worth a visit!"

Mats Larsson, Managing Director, Ica Maxi Lindhagen


"Norwegian commerce faces major restructuring, and NRF Big Show provides a unique opportunity to learn from the best in a world where commerce is increasingly global, and the boundaries between physical commerce and e-commerce are erased. To attend the Big Show is therefore valuable in our efforts to give our members the best member service."

Vibeke Hammer Madsen, CEO, Virke


"2017 was the third year that I was visiting the NRF BIG Show in New York. This was the first year that I went together with Visma and Virke. It is no doubt that this is the best place to be if you want to be one step ahead of what is required to run great and value creating retail, I use the inspiration I gain from this on a daily basis in my job. You get a wide and thorough insight in the technology development and also about what is important to think about when it comes to people's emotional values to create a good shopping experience. Being together with competent and inspiring people from Visma and Virke is a huge plus. I strongly recommend this!"

Berit Solberg Folden, Marketing Director at Tanum


"NRF Retail's Big Show gives me insights into how our counterparts in the US, the National Retail Federation, works as a membership organization and an opportunity for us to establish international contacts and discuss the issues we work with. The show additionally offers the absolute latest update of what affect commerce and how to build successful companies in the future which makes the show one of the highlights of the year."

Karin Johansson, CEO Svensk Handel


"NRF Big Show has become a unique meeting place for Nordic retailers, and the place you have to be if you want to get the latest in trends and store innovation. With inspiring store tours, sessions with the world's leading retail executives and exciting evening events - this is an opportunity you must not miss."

Johanne Kjuus, CSR Manager, Orkla Foods Norge AS

3 good reasons to sign up for the study tour

  • Experience the latest trends, ideas and insights and explore technologies and solutions

  • Hear from retailers leading the way and network with peers, vendors, partners and investors from across the industry

  • Explore the buzzing, vibrant and exciting city that never sleeps 

Did you miss NRF Retail's Big Show 2017?

Read about the 6 most important observations from the NRF Retail's Big Show 2017. We have created a summary together with the business magazine Market.

YES, I agree to the processing of my personal data as outlined here, and I want Visma to email me relevant information based on my topics of interest.