Visma strengthens its offering of cloud-based ERP and e-commerce solutions by acquiring Specter, a preferred supplier of business systems for e-commerce and omnichannel sales. Their key product Specter Business Management is a cloud-based retail ERP and business management system with a strong focus on automation and user friendliness. The solution is used by over 1 200 pure-play online and omnichannel customers in Sweden and Norway.
The acquisition supports Visma’s strategy to deliver the best cloud and e-commerce solutions to SMBs in the Nordics. Visma will boost Specter’s value proposition to customers with additional relevant products and services.
“Visma’s mission is to help customers improve productivity through integration and automation of business processes. Specter fits very well into our solid products portfolio for e-commerce and omnichannel sales, and the synergies will benefit current and future customers,” says Carola Lissel, Managing Director of Visma Software AB.
Specter contains several modules and functionalities easily accessible through the anywhere-available cloud solution, including sales support, accounting, order purchase and delivery management, customer support and analyses of purchase behaviour. A large partner network provides comprehensive and flexible solutions with many options for customers.
“The performance and growth of Specter during the past few years has been strong. Visma’s experience within e-commerce and ERP will benefit Specter’s customers. With a shared vision of making processes simple and cloud-based, Visma is perfectly suited to support Specter in becoming stronger and more complete,” says Mattias Bratt, CEO of Specter.
Specter has proven that it can grow its customer base, with more than 1 200 customers on a modern cloud-based solution. Specter, as part of the Visma group, will remain an independent entity focused on delivering great products combined with top-class customer support and knowledge.
For more information, please contact:
Carola Lissel, Managing Director of Visma Software AB: +46 704 266 116
Mattias Bratt, CEO of Specter AB: +46 304 649 422
Founded in 2000, Specter is one of the first providers in the market for web-based systems, with the first version of Specter Business Management released in 2004. Specter has received four Gazelle and one Mastergazelle award since 2013. The company has 31 employees located in Skärhamn (HQ) and Gothenburg, Sweden.