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Sponsorships

Engagement in active lifestyles, teamwork and realising dreams

Teamwork, setting goals and realising dreams. Our global sponsorships give us the opportunity to promote an active lifestyle, but it also teaches us valuable lessons on determination and hard work – lessons that can and should be transferred to the world of business.

Our goal? Bring people together in sports and contributing to a healthier society. That is why we are proud to sponsor Visma Ski Classics and Team Jumbo-Visma.

A Team Jumbo-Visma rider cycles around a curve down a mountain road.

Team Jumbo-Visma

"Our sponsorship creates a link between us and some of the world's best athletes, who with a professional training regime, dedication, and team spirit, achieve incredible results."

Øystein Moan, Executive Chairman and former CEO of Visma.

Team Jumbo-Visma is one of the world's best cycling and speed-skating teams with an impressive list of merits on both sides. Visma is the main sponsor of Team Jumbo-Visma together with Dutch supermarket chain Jumbo.

Learn more about Team Jumbo-Visma

Visma Ski Classics

"We are able to connect with our audience in an entirely new way through the unique context of cross-country skiing."

Øystein Moan, Executive Chairman and former CEO of Visma.

Visma Ski Classics offers an experience like no other: ten of the world's most famous and prestigious races in one competition. The long-distance skiing championship engages and brings people together all over Europe, with more than 50,000 skiers – pro athletes and amateurs side by side.

Learn more about Visma Ski Classics

A line of cross-country skiers glides through the snow on a sunny winter day.

Want to get behind the scenes?

Our sponsorships give us the opportunity to engage and motivate employees on a whole new level and bring us closer together as an organisation. Find out how our employees engage and get behind the scenes of some of the world's top sporting events on our international blog.

Visit sponsorship content on our blog

Team Jumbo Visma talent academy

We are proud sponsors of Team Jumbo Visma talent academy – a youth cycling program aiming to promote cycling among youth through local communities, schools and cycling clubs.

Learn more about Team Jumbo-Visma Talent Academy

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Tel: +47 46 40 40 00 (headquarters)

Email: visma@visma.com