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Making security a market advantage

Article

Making security a market advantage

For Joakim Tauren, CISO for Visma’s business segment, security is a growth engine. By joining Visma, founders get access to world-class experts and high-end tools that turn security into an unfair advantage.

Article

Making security a market advantage

For Joakim Tauren, CISO for Visma’s business segment, security is a growth engine. By joining Visma, founders get access to world-class experts and high-end tools that turn security into an unfair advantage.

Security, Business insights

Article

Making security a market advantage

For Joakim Tauren, CISO for Visma’s business segment, security is a growth engine. By joining Visma, founders get access to world-class experts and high-end tools that turn security into an unfair advantage.

Security, Business insights

For Joakim Tauren, CISO for Visma’s business segment, security is a growth engine. By joining Visma, founders get access to world-class experts and high-end tools that turn security into an unfair advantage.

A security program that scales

As a standalone company, the budget for 24/7 global operations or elite threat intelligence is often out of reach. Joakim explains that joining Visma changes the math by centralising these high-end costs.

"You get access to a multitude of tools and world-class expertise that you would never have the budget for as a standalone startup," Joakim says. "We centralise the budgeting so you get benefits that grow with you. As your brand visibility increases and you become more of a target, the security program scales to meet that risk."

Due diligence as a trust builder

At Visma, security is a core part of the decision to buy. Joakim and his team evaluate the security heartbeat of every potential acquisition.

"Due diligence is about understanding the current situation," Joakim says. 

"Sometimes the problems are so deep that the investment isn't worth taking, and we choose not to acquire,” he adds. “But for those who join, gaining access to our services often becomes a terrific competitive advantage. We’ve seen companies win much larger contracts specifically because they can now prove a level of security maturity that was impossible before."

Transparency over cover-ups

In a world where every company will eventually face a security incident, the secret sauce is professional handling.

"If there’s an issue, we handle it well," Joakim says. "We won’t cover it up. We make sure the customer is informed and the right authorities are involved in a transparent way. You can rely on the fact that it will be handled professionally."

The night shift in Argentina

Security threats don’t follow a 9-to-5 schedule, but for most European companies, 24/7 monitoring is a massive logistical burden. By expanding into South America, Visma turned a business move into a security win as well.

“When a European team goes to sleep, the team in South America picks up the watch. This global relay means our companies are protected every minute of the year, a capability most standalone startups could never build on their own."

The ultimate foundation of trust

In the end, Joakim views security as the ultimate foundation for trust. By layering high-level defence on top of agile companies, Visma allows founders to stop playing catch-up with cybercriminals and start focusing on their customers.

"It’s about layering different mechanisms before and after everything happens," Joakim concludes. "We provide the machinery that makes the end result secure, so our companies can focus on what they do best."

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